HERA UV PROTECTOR

A Legacy of Sun Protection Innovation Since 1959

HERA inherits the technology of ABC Parasol Cream (1959)—Amorepacific’s first sunscreen—and carries
forward a legacy of advanced UV protection.

Launched as a premium beauty brand in 1995, HERA introduced a new philosophy of suncare—evolving beyond simple UV
blocking to technologies designed to truly protect the skin.

HERA is a brand that most naturally embodies the title of a “Suncare Authority.”

Leisure Sunscreen

UV PROTECTOR ACTIVE SUN BALM : Hydrating sun balm with a clean formula for the whole family. #Pocket sunscreen that goes well for any occasion.

UV PROTECTOR EXTREME-FORCE : Powerful sunscreen providing a complete protection outdoors including during leisure activities and sports. The Water-Lux formula gives a burst of moisture and refreshingly gets absorbed into the skin without leaving a sticky feeling. It is good for both face and body.

ACTIVE SUN BALM

Hydrating sun balm for any occasion

EXTREME-FORCE

providing a complete protection outdoors

Strengthen skincare technology

UV PROTECTOR MULTI-DEFENSE EX : Quickly disappearing white cast. Comfortable, non-irritating formula suitable even after skin treatments.

UV PROTECTOR FRESH : Fresh Dewy Glow. A moisture-rich texture that melts gently into the skin,soothing irritation caused by external heat and leaving skin with a fresh, hydrated glow.

MULTI-DEFENCE EX

Barrier-strengthening
AA sunscreen

FRESH

Low-irritation hydrating sunscreen

Tone-Up

UV PROTECTOR TONE-UP PEACH : A soft peach hue naturally brightens the skin,while green tones help balance redness,delivering a clear, radiant “Peach Vitality Tone-Up.”

UV PROTECTOR TONE-UP LAVENDER : Neutralizes yellow and red undertones for a cleaner complexion, leaving the skin visibly clear and softly luminous with a “Lavender Glow Tone-Up.”

UV PROTECTOR CC : Enhances your skin’s natural beauty,bringing out its original radiance with a healthy glow—for skin that looks clearer and more refined than bare skin, revealing a true “Clean Glow Skin.”

PEACH

Lively pink
tone-up

LAVENDER

Clean cool-tone
correction

CC

Lit-from-within radiance tone correction

Makeup–base

CORRECTING BASE UV PROTECTOR : Bright Upper-Light Correcting Base — naturally refines pores and skin tone, unveiling a luminous, radiant glow.

BOOSTING BASE UV PROTECTOR : Seamless synergy with any foundation — the Hydrating Primer Base A perfectly adhering base that locks in hydration and amplifies any makeup